Strategic Management Coursework Example | Topics and Well Written Essays - 1000 words - 2

Strategic Management - Coursework Example The authors of the articles are Matthias kipping and Ludovic Cailluet are reputable authors who have written numerous other articles. Mathias has a background in the faculty of economics and business science from university of pompeu fabra while Lodovic on the other hand, studied in university of Toulouse. After the analysis, the author arrived at the following conclusion, the company strategy evolved along deliberate emergent continuum as proposed by Mintzberg. In the case of ALCAN, the direction was from emergent toward deliberate strategies. The second conclusion was that there was some correlation between the firm strategy and its organization. This means that the evolution of the firms from emergent to deliberate was parallel to its evolution of the firm organization. This long run historical analysis confirms that using a framework that looks at continuum of deliberate and emergent strategies eliminate the notion of top down process. This suggests that Mintzenberg ideal applies in carrying out historical studies of company strategy. At the same time the study, add a crucial insight to the existing frame wok by highlighting the role of emergent imposed strategies. These strategies according to Mintenzberg represent extreme cases. Design school is one of the schools of thought on strategy formation. The design proposes a simple model that views the process as one design to achieve a balance between external threats and opportunity and internal competence. The paper discusses and later criticizes the model focusing on the concept of conscious assessment of strengths and weakness, of the need to make strategies explicit and separation between formulation and implementation (Potter, 2001). In doing so, it question the beliefs in the strategic management. The critique is not intended to dismiss the design school model; lather, it opposes the assumption of its universality. The author of the paper has vast experience in